There’s a saying that ‘life does not always go according to the way you’ve planned it’. This can be for the better or for the worst,but in Katlego Phatlane’s case it turned out to be the latter. From being an avid soccer player at an early age, the 22 year old third year Creative Brand Communications student probably thought that soccer was his calling. So much so that he actually went to play his football in Brazil and now he’s jetting off to the Big apple, New York, but this time it’s not for soccer.
Like many people, myself included, we find ourselves falling in love with careers that we never imagined that we would be in. In grade 12, Phatlane had ambitions of pursuing a career in Architecture until his art teacher asked him if he’s ever considered a career in design after being impressed by his incredible artwork.
Phatlane’s career is looking to be off to an incredible start, he has worked on print advertising projects for TV license campaigns, which were aired on TV. It doesn’t end there, following a successful portfolio night at the Vega School of Brand leadership, where students were awarded for their outstanding work. Phatlane received top honors and will be representing South Africa in New York, where he will be showcasing his work going up against other designers from Montreal, New York and Paris, just to name a few.
“This is a life changing experience for me in a whole bunch of ways because as a designer, what you crave is recognition because that’s the only way you’re gonna stand out. The more people see what you can do, the better your chances of getting the job that you want. It has changed my life in a sense that things like this are happening (referring to the Live Magazine interview), people will know what it is that I do and what i’m about,” explains Phatlane.
Phatlane, who describes himself as a “Brand Kreator, master of the elements”, will be spending a week at the Portfolio Night All stars creative challenge where he will be working with other All-stars from different parts of the world and working on a real brief from a real client.”I’m really looking forward to working with different types of people from different cultures and seeing how I will be able to hold my own against the world’s best,” explains Phatlane.
Phatlane was among over a 100 students who were initially nominated for the Portfolio night in Johannesburg. Speaking to him about being chosen as the All-star he adds, “I think I was able to sell myself as a brand, the best out of the group of students that were there. I fully understood how I work and what I do and so I was able to sell my work to the best of my ability”.
Katlego will be the only one representing South Africa at the All-stars event and he promises to go there with all guns blazing. “I’m coming with a whole plethora of skills, from your design suites to 3D to motion and video, just everything,” emphasizes Phatlane on what he’s bringing to the table.
Katlego admits that his father was a bit skeptical about his decision to pursue a career in design, as he was more in favor of him studying Architecture. This has been one of his biggest driving factors and it is certainly paying off for him.Five years from now Phatlane sees himself owning his own design studio. “I also wanna find people who are like me, today you know. People who are as passionate as I am. For me, if i’m running my own studio, that will be success for me,” says the enthusiastic Phatlane.
After seeing Katlego’s work, I have no doubt in my mind that he will give his competition a run for their money. To see more of Katlego’s work visit https://www.behance.net/kattphatt and follow him on twitter @kattphatt